I have waited another week and come back and see any update and any new idea from this thread. Spent another 2 hours reading everything, sadly no great news other than some naïve thinking and suggestions
And I see some people are so excited seeing 3300 replies here, thinking this is the most replied thread ever on this site. Some were pumped thinking their posts here, their threat to leave, their CCTS complains, their email to the Standing Committee on Industry and Technology, their attempt to get media attention will bring them back the old system. Let me tell you a sad fact, May will come quick and you will have no choice but stuck with Public Points. Any many of those who said they will leave will quietly stay and enjoy the 5% savings the new system gives you
First, lets look at how powerful the responses here.
Problem with forum and review sites is that people only come here to express their frustration. How often people with compliment or no stance will come and make a post? Maybe 99% are complains and only 1% are complimentary posts, but that does not mean 99% of the customers are overall unsatisfied with the service. On contrary, it is quite the opposite. There can still be 99% satisfied customers out there (or at least no comment) and only 1% have the problem. So, the moment you see 3000+ replies, do not think you are the majority. And in fact, you are still the minority
Let’s check how many subscribers PM has at the moment. The last Telus report shows Telus has more than 10 million mobile phone subscribers, added 400,000 net additions in Q4 alone.
Trouble with Telus financial statement is that it does not break down the numbers, Telus, Koodo and Public Mobile are all blend together. But that does not mean we cannot find it out ourselves from the market trend
Both Rogers and Bell disclose the Prepaid and Postpaid subscription number. Prepaid accounts makes up around 9.2%-10.6% of the total. We will stick with the mean, 10%. So, there should be around 1 million of Postpaid subscribers Telus has. But, Telus and Koodo also have Postpaid subscribers, except the number would not be big. So, Public Mobile should have around 3/4 of the pie, so it is around 750,000
Before Jan 2022, 100% will be on old system. Since then, 100% of the new subscribers will be on Public Points. Don’t underestimate the new subscription number. Public Mobile has been doing extremely well in the past 2 years, especially with last Black Friday and Boxing Day, They certainly bring in lots of new subscribers with its Canada-US plan as well as the $34 Canada only plan.
At the same time, many on the old rewards system left PM because they cannot get those deals (new activation only) So, the inflow to Public Points together with the outflows from old rewards has change the tide successfully. Public Points members is now outnumbered those in the old system. I would take a conservative count of 40-60 split (old-new). In fact, the difference should be bigger. With that, there should only be 300,000 out of 750,000 still on the old rewards
After we confirmed the base number on the old rewards system, we can see how powerful this thread is. 3000 replies is 1% of the base. But we all know some posts multiple times here, pretty much repeated the same post, so, there are no more than 1000 people who replied. That would make it just 0.3% of the base
Yes, one would remind me that many have multiple family accounts as well. Let’s say each respondent have 4 household accounts here, the 1000 people will represent the voice of 4000 accounts.
One will also remind me that many people are “shy” and not bother to reply at all. So, If there are 1000 very frustrated and “non-shy” people here, there might be another 4000 shy and frustrated one out there, and those 4000 “non-shy” could manage another 4 accounts each. So, we have 5000 people (and 20000 account altogether) very frustrated and ready to leave any time. 20,000 out of 300,000 is 6.6% of the base
How about those not very frustrated and don’t bother to answer? The change in rewards really not bother them enough and these are people who won’t leave immediately. So, they are not an immediate thread to Telus. They might leave one day, but in this business, people come and go for different reasons, and these people are simply part of that group, it is part of this business
Now, the picture is clear. Out of this 3000 posts, there are only around 1000 people here, representing roughly 20,000 account, 6.6% of the total. Don’t get too thrived that there are so many replies here and thought you are showing Telus the power of people. There is no power here at all.
Other numbers
Redflagdeals: 867 replies
Reddit: has around 750 replies across couple similar posts
Change.org: 87 signatures (the one about $10 price plan, affected less people and still managed to get 122 signatures)
