A couple weeks ago, we let you know that we had a special announcement coming soon and since then, we’ve enjoyed reading all of your comments about what it might be. As much as we’d love it to be a hot slice of pizza in the mail or a free Samsung Galaxy S10+ (thanks for the suggestion @Pizzaeh), we think the hype matches the announcement. Cue the drum roll please…
Starting this spring, we will begin to launch our own branded kiosks across Canada. Now that the cat’s out of the bag, (which many of you correctly guessed @NDesai, @dna2016, @Knockali - look out for your *winning prize*), we think it's important to tell you why we’re making this change. In 2017, we began expanding our business model from selling SIMs solely online to retail partners like Wal-mart and WOW! Mobile to name a few, in order to give more Canadians the ability to find, buy and activate Public Mobile. We wanted to ensure that everyone had easy access, not only online but in person at a retail location near you. With the launch of our own kiosks, we are continuing to build on these efforts while maintaining our focus on giving Canadians more choice on where and how they purchase and service their wireless needs.
As we continue to evolve, our vision remains the same: we’re focused on doing wireless differently; offering all Canadians more choice, freedom and value on Canada’s largest mobile network.
Have more questions? We have more information below. Have any suggestions on how we should celebrate this significant milestone? Leave us a comment.
The Public Mobile Team
How many kiosks are you opening and where?
Right now, we have plans to launch up to 15 kiosks in 2019. These kiosks will be nationwide, though the exact mall locations for all of the kiosks are yet be determined and will be announced closer to the time.
The first four that are confirmed to open this Spring are in Galeries D’Anjou (Montreal, QC), Edmonton CIty Centre (Edmonton, AB), Marlborough Mall (Calgary, AB) and Richmond Centre (Richmond, BC).
Why have you changed your strategy?
Our strategy has changed to reflect the growing prepaid market and needs of Canadians where transactions predominantly happen in retail. That said, our mission has and will always remain the same: to do wireless differently and give Canadians more control on their wireless, through more choice and flexibility while making no compromises on the things that matter most: value and good network experience.
Why open kiosks and not full-blown corporate stores?
We’re opting for kiosks rather than big corporate stores because we felt this approach better aligns with our overall business model of providing a no frills experience at a low cost on a great network. We even took our frugal, no frills model into the design process of the kiosks. We look forward to sharing design details with you closer to launch.
Will you sell devices?
At this time, no. However, we are always looking at ways to continue to improve the customer experience.
Will store representatives at kiosks provide customer support?
While our store representatives will assist customers activating on Public Mobile, we will continue to offer customer support online.
I love Public Mobile! Can I work at the kiosk?
We love you too! And yes, calling all Public Mobile brand ambassadors to apply. Check out our job page for all the deets and to see if a kiosk is launching in a mall near you.
I KNEW IT. Makes sense, because I don't see anything else getting that type of hype beforehand. As long as it's a kiosk and not a retail location, too much money to lease out a brick & mortar, just ask HBC and Sears about that.
I think this is a good idea, I think strategically looking at where to have kiosks set up is going to be the interesting part. Hi traffic malls will have big leases attached to it. This is going to be interesting to see where this leads to as well (i.e. more advertising). This is good, so that customers can finally not have to fight with those Walmart reps for a $10 SIM card.
Interesting I can't wait to see what this will give and especially when there will be one in my city!!
And I hope the staff will not oblige anyone to activate at the kiosk the sim card we just bought!!
Thanks for the reveal @Alan_K , I wonder when I kiosk will be near me. Part Time job at night could make more than community rewards lol. I see this as PM evolving into more of a mainstream provider and not on the fringe from when I joined. I just hope this doesn't mean higher costs coming down on us the end user.
Does this mean a staff at the kiosk can resolve a problem for a customer faster? Compared to using the moderator team here?
No support is still done via community. Maybe they will offer a computer for customers to interact in the community when at the kiosk, or allow staff to teach customers on the community.
The store representatives will be able to help out with the activation process, all other issues will be handled thru the community
Great choice for the Marlborough Mall location in Calgary. It is not a high end mall like the Chinook Mall or Market Mall. It fits the PM no frill model. The Marlborough Mall WM mobile store just need to tell the new subscribers to buy SIM at the nearby PM kiosk. lol