I feel you're not asking this question in good faith, but I'll answer it anyway. There are actually many reasons:
1. You need to leave room for redemption. They've made a decision, and now they've heard the response. They still have time to make things right, so people are waiting around to see whether or not this happens. It's not like the results of this decision have already taken effect.
2. This is a pre-paid service, so many people have already paid for the month (or 90 days), so by leaving before that term is completed, you're actually benefitting Telus even more, by giving them more money for less service
3. Why give Telus two more months of your money? Well, refer to 1, but also, because the two months will still be at the old rate, and they need some time to find an alternative, and plan for it. Some people manage a ton of lines for friends and family.
4. The most fervently disgruntled customers know that burning through the free data they gave them, would be a nice slap-back, and at least cost them some extra money.
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If the rewards were change to be maybe a bit closer to the original would you stay?
Like I've said previously, I don't care about the $2 autopay, but the Loyalty rewards were promised to stay around as long as your account remained active, so to me, those should remain grandfathered in.
Now, there's a hardline stance, and then there's a compromise. If I'm speaking for myself, I'd say we should keep a permanent $5 monthly discount that's grandfathered in (or whatever you've earned). If I'm speaking for others, I wouldn't be surprised if they'd accept a bit lower, like maybe an average across all accounts. I.e., some people have only accumulated 2 or 3 dollars from that old system, so maybe the average across all accounts is $3. Would others accept a permanent $3 discount and would that convince them to stay? Probably. Would that convince me to stay? That would probably depend on the wording they use when they explain it to us. I always leave room for redemption.
