Promos come and go, here and there, at any given moment somebody has some kind of better limited-time offer than everyone else.
The third-tier operators all have basically the same plans at basically the same prices. But they each do things a little differently, they each have some kind of unique gimmick. At PM the gimmick is Rewards. The Rewards typically don't provide as much immediate or short-term gain as competing gimmicks but they keep paying slow and steady and pull ahead in the long-term.
PM sometimes has great deals to attract new customers, free gifts to retain existing customers. Sometimes they do these things on their own schedule, often they seem to do these things primarily as a response vs what the competition offers.
I think PM is definitely competitive.
People can hop from provider to provider in the endless hunt for a better deal and if they're on the ball then they can get a streak of good savings. Along with constant worries about number ports and buying new SIM cards, etc.
Or people can stick with PM over the long haul and enjoy Rewards+gifts which gradually save more overall. It's a calmer choice which emphasizes patience instead of impulsiveness. And which doesn't require frequent visits to wireless stores/kiosks/lineups.
